"When I first dreamt of Lovergirl Records, it was really just a passion project - a way for me as a new artist to create the kind of music label I always wished existed.
It’s not news to anyone that this industry can sometimes pressure you to conform to unrealistic standards and package yourself into a perfect little box. But true artistry comes from vulnerability and authenticity, not pretenses. I wanted a space where I could just express my real stories and experiences onto a platform without any filters or boundaries.
So, the idea of Lovergirl Records started as that safe haven for me to launch my own artistry from a place of radical self-acceptance and honesty.
As I began planning the release my own music through the label, I realized Lovergirl could be so much more. There are countless other insanely talented young women out there craving the same freedom of creative expression I was seeking.
That's why I hope to open Lovergirl Records' doors to other artists as we grow, so it can be an empowering collective of unapologetic female voices. When you listen to our music, you'll hear the full human experience - vulnerabilities, struggles, personal revolutions, and all."
Copyright © 2024 Athena Pacanins - All Rights Reserved.
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